| Of all the skills one must posses to become a | | | | opportunities all your hard work driving |
| successful home business owner none are more | | | | traffic to that page goes down the drain. |
| important than the important skill of lead | | | | What you really need is a capture page that |
| generation. It doesn't matter if you're a | | | | you have full control over, can make edits to |
| network marketer, affiliate marketer or just | | | | at anytime, and positions yourself as well as |
| run a home grown enterprise from your | | | | the company your promoting. |
| computer because without leads at terrible | | | | |
| thing happens... Nothing! | | | | #2 - You must know how to create that page so |
| | | | it's unique, positions you as an expert and |
| So now that we know that you absolutely must | | | | attracts the right people. |
| have targeted leads to speak with and should | | | | |
| always be building an ever growing opt-in | | | | Let's face it, most network marketers don't |
| database of potential business partners, how | | | | have a clue when it comes to positioning |
| does a person go about doing this? | | | | themselves, creating web pages, or writing ad |
| | | | copy. So it's important that you get this |
| The truth is that the only way to do this and | | | | education in order to not only to position |
| achieve success is to get the education and | | | | yourself as an expert in your industry but |
| skills to generate your own leads and build | | | | also increase your opt-in and lead rates. |
| opt-in databases. | | | | |
| | | | #3 - You must understand how to drive traffic |
| Unfortunately 95% of home business owners out | | | | to your capture page. |
| their think they can bypass this important | | | | |
| skill and just purchase leads or buy opt-in | | | | The final piece of the puzzle comes down to |
| databases. They often end up spending way to | | | | are you able to drive traffic to your capture |
| much money, don't get the results they were | | | | page. Without traffic it doesn't matter how |
| looking for and quickly end up out of money | | | | amazing or compelling your capture page is |
| and out of business. | | | | because nobody will see it! |
| | | | |
| It doesn't have to be that way though if you | | | | So there you have it... Sounds pretty simple |
| start putting together a lead generation plan | | | | huh? |
| and execute that plan over the course of a | | | | |
| few months. | | | | For most people, probably not. That's okay |
| | | | though and the good news is that their are |
| So how does one put together a lead | | | | tools out their to help you become a lead |
| generation plan? | | | | generation superstar... Seriously! |
| | | | |
| It's really not as hard as you might think | | | | If you don't know how to build web pages, |
| and it all comes down to using a few golden | | | | host web pages, write ad copy, drive traffic |
| tools and having the right education. Here | | | | to websites and generate targeted home |
| are the three main ingredients to a lead | | | | business leads in general I recommend using |
| generation game plan: | | | | an all-in-one service. There are several |
| | | | capture page and online marketing programs |
| #1 - You must Create Your Own Custom Capture | | | | available online, you just need to go out and |
| Lead Generation Page. | | | | find the right one for you. |
| | | | |
| I know what your thinking but I'm going to | | | | The most important thing is to start putting |
| stop you right now. A replicated website that | | | | together a lead generation game plan now so |
| your network marketing company provided you | | | | that six months down the road you are still |
| with is NOT a good lead generation page. You | | | | not spinning your wheels with no leads to |
| have no control over it and if the company | | | | talk to. |
| goes out of business or you switch | | | | |